LATEST MARKET UPDATE – QRR MARKET

September 24, 2024

Outsourcing to a Recruiter Protects Your Employer Brand

The construction recruitment market has undergone a rapid shift. Not long ago, it would take at least a week to get to the exciting stage of signing the contract with your ideal candidate.


But in today’s fast-paced candidate-rich environment, this process now needs to be completed within 48 hours. This change is due to the QRR market (Quick Response Required market) we find ourselves in, with top talent moving quickly and businesses needing to adapt or risk losing out.


For the employers I am working with, this environment is the perfect opportunity to take stock of your current team and make strategic hiring decisions. Whether you're filling gaps, adding new skills, or replacing underperforming staff, moving quickly is essential. By using us as your recruitment agency, you ensure that your business doesn’t miss out on the best talent available, while also staying focused on what you do best – running your company.


For construction companies, recruiting has become more than just ticking boxes; it’s about strategic, timely decisions that directly impact business outcomes. This is where outsourcing recruitment to a great recruitment team becomes vital, especially in this QRR market.



The Case for Outsourcing Your Recruitment


It's straightforward - recruitment is what we do every single day. Unlike a business owner juggling profit-driven responsibilities, we aren’t trying to squeeze hiring into an already packed schedule. as professional recruiters with the experience, talent and all the right software and processes, we can cut this process down to 48 hours, ensuring your business doesn’t miss out on the best talent.


What I often hear from business owners is that they start with the intention of focusing on recruitment, thinking they’ll power through it. However, urgent demands and distractions quickly pull them away, making it impossible to complete the task within the planned timeframe, and certainly impossible to meet market expectations.



By outsourcing recruitment, companies benefit from:

1.     Market Expertise: Recruiters specialise in understanding the current market, knowing where the talent is, and how to attract them.

2.     Speed: They can tap into existing candidate pools, shortening the time to hire.

3.     Reduced Risk: With a recruiter handling the process, the business owner can focus on their core responsibilities, reducing the risk of a bad hire due to rushing or missing critical details.



The Recruitment Process – What’s Involved and Why Time Matters

Hiring the right candidate involves several crucial steps, each with a specific time demand. You need to catch top talent within 48 hours, yet it can take 40 hours of work just on that project for a highly trained recruiter, plus you have to juggle your own daily demands of running your business. Lost time for you costs, right? It doesn’t really work out, which is what I’m hearing from companies at the moment. They just can’t do it and keep missing out. Let’s look at basic needs that a company owner would need to do, and I mean ‘basic’ with tips on what additional experience and skill I and my team bring to the table:-


1.     Job Description & Role Clarification (1-2 hours): It’s essential to clearly define the role, responsibilities, and required qualifications and whilst this sounds easy, it is requires a highly skilled approach. It requires an in depth knowledge of understanding the personality fit for the role, your culture, your business and what algorithms do with job descriptions that can work to your advantage or not over your competition looking for the same candidate. Without this, you’ll struggle to attract the right talent. When done internally, this process can be rushed, or worse, inaccurate, leading to unsuitable applicants.
Tip: As professional recruiters we bring experience in crafting job descriptions that not only align with market expectations and current algorithms but also highlight your company's unique needs from an outside perspective, ensuring you attract candidates who are the right cultural and technical fit from the outset.


2.     Sourcing Candidates (10-15 hours): This step requires scouring job boards, social media, and industry networks. A recruiter already has access to a vast pool of candidates and can immediately tap into active and passive job seekers, saving you days of effort.
Tip: I leverage my extensive industry networks and relationships with passive candidates—those not actively looking for a job but open to the right opportunity—which dramatically expands the talent pool compared to a business owner relying on conventional methods.


3.     Screening & Shortlisting (4-6 hours): Resumes pile in, but not every candidate fits the bill. Sorting through applications, conducting initial phone screenings, and building a shortlist can be incredibly time-consuming, especially when done alongside running your own business.
Tip: I use specialised screening techniques, high level personality observation and discernment and tools to assess not only skills but also behavioural traits, quickly weeding out unfit candidates and presenting only those who meet your specific needs and company culture.


4.     Interviewing (5-10 hours): In reality, you’re busy, they’re busy. In-house interviews need to be arranged and coordinated, often causing delays, and juggling time at this step is often where competitors can grab your best candidates from under you. Our team, on the other hand, handle scheduling and can present pre-vetted candidates, saving time and improving efficiency.

Tip: No-one has my unique interview techniques. I can cut through the dross for you, and you only receive high level suitable candidates. My team streamlines the interview process by prepping candidates ahead of time and managing schedules, reducing downtime and ensuring interviews are focused, efficient, and conducted with candidates ready to meet your requirements.


5.     Offer & Negotiation (2-3 hours): This is often the trickiest part, ensuring your offer is competitive without going over budget. A recruiter knows the market rate and can negotiate on your behalf, securing the candidate faster.
Tip: I have real-time insights into salary trends and industry standards and in depth knowledge of candidate role demand (how in-demand that candidate role current is), enabling negotiation of offers that are attractive to candidates without overextending your budget, helping you close deals quickly and with confidence.



The Consequences of Delay


As a business owner, juggling recruitment alongside your own job is more than a simple distraction – it’s a direct threat to your business’s future success. Missing out on the right talent due to delays or half-hearted recruitment efforts could leave your team struggling, especially when the market is rich with skilled professionals.


In today’s QRR market, talent doesn’t stay on the market for long. When a business owner takes too long to fill a role, they risk losing that perfect candidate to a competitor. This can result in missed business opportunities, operational inefficiencies, and, in some cases, a tarnished reputation as an employer. The hiring process is one of the first direct experiences a candidate has with your business, and it sets the tone for how they perceive your company culture and operations.


When a company is slow to act, candidates often interpret it as a sign of disorganisation, indecision, or lack of respect for their time. In today’s competitive market, top talent expects a streamlined, efficient, and respectful hiring process. If a candidate feels that their time or interest isn’t valued, they are more likely to walk away from an offer, share their negative experience, or leave with a lasting poor impression of the company.



How Delays Can Hurt Your Reputation


1.     Perception of Disorganisation: A lengthy or uncoordinated recruitment process suggests that a company doesn’t have its internal operations in order. Candidates may assume that if the hiring process is chaotic, working within the company will be too. This perception can lead potential employees to question how effectively the company manages its projects, team dynamics, and overall workplace culture.
 
2.     Reduced Interest from Top Talent: Skilled candidates, especially those in high demand, will lose interest if the process drags on. In industries like construction, where the demand for expertise is high, delays can make your business seem unattractive compared to faster-moving competitors. Top talent won’t wait around—they’ll move on to companies that demonstrate efficiency and decisiveness.
 

3.     Word-of-Mouth and Industry Reputation: The construction industry, like many others, is often a tight-knit community where word-of-mouth plays a significant role. Candidates who experience a slow or frustrating hiring process are likely to share their experience with peers, either informally or via platforms like Glassdoor. Over time, this can tarnish your reputation, making it harder to attract talent in the future. Prospective candidates may avoid applying to your company, assuming they’ll face the same frustrating delays.
 

4.     Negative Candidate Experience: A candidate’s experience during the recruitment process can heavily influence their overall view of your business. A drawn-out or inefficient process can leave candidates feeling undervalued and disengaged before they even join the team. They may reconsider their interest in the role or, if they do accept, start with doubts about their decision—leading to lower morale or early turnover.


 

How Outsourcing to a Recruiter Protects Your Employer Brand


A professional recruiter acts as an extension of your business, providing a smooth and organised hiring process that reflects positively on your company. We understand the importance of timing and candidate experience. We move quickly, communicate effectively, and provide candidates with clarity and respect throughout the process. By outsourcing recruitment to SiteForce Recruitment, you not only gain access to top talent but also safeguard your reputation as a desirable employer.


In summary, delaying hiring decisions doesn’t just mean losing out on top talent; it can harm how your business is viewed in the market. In a candidate-heavy environment where competition is fierce, protecting your employer brand is just as important as filling roles quickly. By using us as your recruiter, you ensure that your hiring process remains professional, timely, and reflective of the strong company culture you aim to build.

What we most hear from our clients, is they don’t know how they managed this part of the business before they engaged us. It’s really just a relief.


 

Our Superpower


Our leading 'superpower' is attracting and retaining quality team members who share our values of honesty, integrity, diligence, and service, allowing us to deploy quality team members on client sites quickly.

Our team member's superpower is being motivated, prepared and ready to enthusiastically contribute to the projects at hand, more than just a pair of hands.


Related articles:

Read other informative articles for both employers and workers at: https://www.siteforcerecruitment.com.au/blogs


 

Chantal Penny is the Director with Superpowers of SiteForce Recruitment. A thought leader in the industry, Chantal, based on her expertise and industry perspective, offers unique guidance, inspiration, and influence in the industry. Chantal Penny is also a thought leader in the industry with her Podcast, Talent Instinct, which is available at:
https://talentinstinctpodcast.libsyn.com/site

 

At SiteForce Recruitment, we specialise in labour-hire and permanent recruitment in the construction industry. We are committed to valuing people, safety and wellbeing, collaboration, trust and, of course – results!

 

CONNECT with us via our contact page or bookings links on our website if you are looking to recruit for, get your dream job, or join our amazing labour force team.

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